A Yahoo! news report citing a survey by OnePoll has revealed that Americans buy only 58% of the items added to their shopping carts.

Here are some useful findings:

  • Only  six in ten items added to carts actually get purchased
  • The surveyed Americans said that they will buy the product online if the entire checkout process takes longer than half a minute
  • An average American likes to take nine seconds waiting for the next page to load in a checkout
  • Many Americans drop the purchase idea when they are asked to re-enter their credit card info.

We Abandon our Online Shopping Carts All the Time

Yahoo! News
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