‘Google, Facebook to face large fines in Europe unless they change policies’ – Marketing Land
Greg Sterling says, “Google, Facebook and several other large US-based internet sites have had a tense relationship with EU regulators, who see many of their terms and practices as contrary to European law, especially when it comes to consumer privacy. Now, it appears, the companies are being given immediate deadlines to make the requested changes or face financial penalties.
According to Reuters, there’s a stepped-up effort by EU leaders to get American tech companies to comply with European regulations and norms. Among the issues being discussed:
- Facebook is asked to remove “slanderous or threatening online postings quickly”
- More aggressive action against fraudulent consumer content or scams
- More explicit identification of sponsored content
- Eliminating terms that require waivers of EU citizens’ contractual rights
- Ability for consumers to sue in domestic courts rather than being compelled to sue in US courts
While some of these areas and conflicts are being vaguely reported by Reuters, they represent a group of legal issues and concerns around consumer privacy, and rights more generally, that the EU has been pursuing for years with US tech companies”.
Google, Facebook to face large fines in Europe unless they change policies
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