Alfred Lua says, “The thing we love most at Buffer is to help you succeed at social media. And a key part of social media success is knowing which goals and targets to set for your team.

Without goals, it’s hard to know exactly how well your social media strategy is performing and where you need to iterate to continue moving forwards.

 

Today I’d love to share with you a bunch of super-actionable social media goals you can use to help your team achieve great things. In total, we’ll walk through 9 very different, but effective social media goals and for each goal we also relevant metrics to track and share how to measure your results.

9 social media goals for your team (and how to track them)

Social media isn’t only a marketing tool, it can affect almost every area of a business – for example, as we discovered in our State of Social 2016 report, social media is a key channel for brand awareness, engagement, lead generation, customer support and much more”.

9 Social Media Goals to Set for Your Business

Entrepreneur

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