Zach Cannon says, “With all the work that goes into affiliate marketing, creating compelling content for your audience is often a forgotten piece of the puzzle.

But you could be missing out on a huge opportunity to drive referrals: According to DemandMetric, content marketing costs 62 percent less than traditional marketing and generates around three times as many leads.

When you create valuable content for your audience and include affiliate links to the brands you’re referring, it opens up the opportunity to get in front of new audiences and convert new sales.

To help kick-start content creation for your affiliate marketing efforts, here are four tactics you can get implement today:

1. Product reviews

Product reviews are a powerful way to show your audience how you feel about a particular product or service – and they can have a huge impact on the purchasing decisions they make. In fact, 89 percent of consumers trust online reviews just as much as personal recommendations”.

4 Ways Content Marketing Can Boost Your Affiliate Referrals

AWeber

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