Deep Patel says, “Most brands and companies allocate a considerable amount of time to producing content that engages their customers. However, many have overlooked one of the hottest platforms – one that boasts 100 million daily active users — Snapchat.

Shaun McBride, better known as “Shonduras,” is a Snapchat icon, recognized by popular brands, social media celebrities and agencies. He has enjoyed tremendous success promoting companies on his Snapchat account. Past clients include brands such as Disney, AT&T, Samsung, Taco Bell, Red Bull and Major League Soccer. He was commissioned to document AMC’s The Walking Dead Season 6 premier on his Snapchat account, and he helped promote the release of Star Wars: The Force Awakens.

By delivering branded content with an authentic Snapchat style, McBride says, he can retain the attention of his more than 500,000 followers.

I recently sat down with McBride, who offered advice for companies looking to boost their brands at the peak of Snapchat’s New Media Evolution”.

4 Ways to Engage Your Followers on Snapchat

Entrepreneur

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