Jess Ekstorm says, “At my company, Instagram is the social media platform that results in the most engagement — despite the fact that we actually have fewer followers on Instagram than we do on Facebook. On Instagram, we have more of our audience liking our pictures, commenting, tagging their friends and posting pictures of themselves — including pictures of them wearing our company’s headbands.

That kind of promotion is what Instagram can offer. Here are five simple ways you can grow your own Instagram following:

1. Put your handle on your packaging and marketing materials.

Make your handle highly visible on your marketing materials and products. The chances of someone thinking about you having an Instagram and searching for you are lower than if you expose your handle for your consumer to see“.

5 Ways to Grow Your Instagram Following

‘Entrepreneur’ Blog

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