Arnie Kuenn says, “As content marketing involves influencing customer purchase decisions through content creation and distribution, most marketers understand the necessity for compelling content.

However, many often forget about the impact SEO can have on content marketing success. In addition to publishing high-quality, helpful content, your content and website must be well optimized in order to be found by search engines, and more importantly, your audience.

Unfortunately, with the amount of misinformation about SEO published online, marketers make many SEO mistakes without even realizing it, which could be costing their businesses traffic and search engine rankings”.

The 8 Most Common Content Optimization Mistakes We Saw In 2014

Marketing Land

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