‘The Six Insider Secrets of Contagious Content’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “The Six Insider Secrets of Contagious Content”.
Verónica Maria Jarski says, “Marketers can increase their content’s chances of going viral by making sure it includes the six drivers of contagious content: social currency, triggers, emotion, observability, practical value, and storytelling.
For example, emotions play an enormous role in viral content.
“People are more likely to share some content over others because the arousal—whether it be anger, awe, or humor—evokes us to pass it on,” according to the following infographic by WhoIsHostingThis“.
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