‘The 7 Rules of Social: What Every Media Company Should Know’ – ‘Business 2 Community’ Article
The latest article on ‘Business 2 Community’ is titled “The 7 Rules of Social: What Every Media Company Should Know”.
Radha Subramanyam says, “The media industry has undergone a profound transformation in how we engage our audience. Now, with the mass adoption of Internet-connected devices and social platforms, companies can instantly access millions of people at once, and this unprecedented shift has huge implications for media companies. Social complements the radio request line and listeners are encouraged to respond in real time via posts, texts or tweets. Similarly, comment threads on websites enable readers to share their thoughts immediately“.
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