‘The Pros and Cons of Birthday Emails’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “The Pros and Cons of Birthday Emails”.

Crystal Gouldey says, “Are birthday emails a good idea?

There are a lot of good things about them: subscribers expect them, email marketers recommend sending them, and they’re pretty easy to set up. These things don’t mean they’re always a good idea though.

Like most things in life, birthday emails can fall in a gray area. There are pros and cons to sending them, and it’s up to you to decide if they’re something that can work for your email marketing campaign”.

The Pros and Cons of Birthday Emails

Aweber Blog