‘How To Create Money From Ideas In 7 Days’ Marlon’s Marketing Minute Newsletter
Marlon Sanders has released the latest issue of Marlon’s Marketing Minute Newsletter, Vol. 3, #8. The featured article is titled “How To Create Money From Ideas In 7 Days”. [Article]
The latest issue of Marlon’s Marketing Minutes:
How To Create Money From Ideas In 7 Days
by Marlon Sanders
Seven.
It’s a perfect number, the Prime number.
It is said God created the heavens and the earth in 7 days. The human brain remembers information in 7 digit chunks. 7 is a prime number, mersenne number, octahedral number, heptagonal number, hexagonal pyramidal number and the sum of the first 4 finonacci numbers = 1 + 1 + 2 + 3 = 7.
There are 7 colors of the rainbow, 7 chakras and 7 classical planets.
For other fascinating 7’s, see this site: http://www.virtuescience.com/7.html
So what if you could create money in 7 days? Seven is obviously a special number. It could be 7 days, 7 weeks or 7 months. That choice is up to you.
I suggest you start with 7 days for your idea and set a goal of 7 weeks for the product launch to bring your idea into fruition.
So you are 7 days away from creating the idea for money and 7 weeks from transmuting the idea into reality.
Notice I used the word “create.” The famed copywriter Eugene Schwartz would banter with me on that word. He preferred the word “connect,” since connecting is an act of creation.
Create WHAT in 7 days?
An idea, of course.
“But Marlon. I thought you said I was gonna create the money I need to make my car payment, throw some more money at my kid in college or fund my dream vacation?”
“What’s this bit about creating IDEAS? I thought ideas were a dime a dozen.”
If you’ve read my articles here for any length of time at all, you know I read all the time. Reading is food for the brain and thinking is exercise.
There is 1 difference between man and ape. The ability to read. If you don’t use that ability, welcome to the jungle.
The book I’ve drank from recently is called Read, Fire, Aim by Michael Masterson. Great book.
Michael believes that great products and promotions stem from a “Big Idea.”
With Michael’s premise in mind, two weeks ago I wrote and promoted my 21,139 target markets webinar. (It’s sold out but you can see the sales letter here if you’re clueless what I’m talking about:
http://www.productdashboard.com/ninja/SecretSite.htm
Last weekend at the seminar in Dallas I attended, Keith Baxter told me he thought it was my best sales letter in a long time.
From the feedback we’ve received on the webinar and videos, the product hit the sweet spot with you guys and gals also.
So back to you and the act of creating money.
If money is an idea, then you need a Big Idea. Ideas are everywhere. All you have to do is open up your mind.
What you’re gonna do in the next 7 days is just look for an idea that:
1. Sparks the imagination.
2. That excites.
3. That is unique.
4. That gets a specific.
Where do you look for ideas? Go to the bookstore and just start thumbing through ANY magazine that grabs your interest, regardless of the topic.
Talk to people. Observe. Get out of the house.
It’s true that common ideas are a dime a dozen. But uncommon ideas that have that bit of uniqueness or excitement to them aren’t common.
You’ll recognize your good idea when you find it because you’ll get excited about it.
Now, once you get your good idea or ideas, you apply the direct response marketing training you’re hopefully getting from me.
You target your market using my Push Button Target Market system from two weeks ago. You create a product using Product Dashboard. You create your sales letter using Push Button Letters. You design your web site and name capture using Design Dashboard. You get traffic using the Affiliate Dashboard.
Are you starting to see a picture and a pattern here?
You need a market. You need a product. You need traffic.
But most of all, you need great IDEAS. Ideas are the FUN part of this business. All the other things are skills you learn. Ultimately, you’ll hire out some or all of them.
The fun part of this business is creating ideas. This is the most fundamental act of creation.
It takes 7 days to get a good idea and 7 weeks to bring it into fruition once you’ve mastered Product Dashboard, Design Dashboard, Affiliate Dashboard and Push Button Letters.
Now, you can actually bring the whole idea soup to nuts to life in 7 weeks once you’ve got your affiliate program up and running, know how to write sales letters and so forth.
Your first few times out of the gate, it’ll take you longer.
The fly in this ointment is the sales letter. You have to SELL your idea. Most people have no clue HOW to do that. The real secret of transmuting ideas into money is learning to create great sales letters that articulate your great idea.
But that’s a topic for another day. You need an affiliate program. You need traffic. You need to create products. But to get people to buy ’em, you need the sales letter.
Listen: A lot of you newbies and even experienced people are getting snowballed and confused by all the marketing models out there. It ain’t that complicated folks.
1. Get people to you web site
2. Smack ’em with that KSL (Killer Sales Letter)
3. Follow up with emails
A lot of people are jumping on every bright, shiny course that comes down the pike. That’s all good. Just keep your FOCUS on the basics.
Before you focus on the triple whammy ding dongle new methods when you don’t have a target market, don’t have a product and don’t have a killer sales letter?
Why do people do that? Because they get BORED with the same old ideas and want new, exciting ideas. Which is what I’m telling YOU to do!
Create hot, fresh, exciting new ideas.
But in terms of your own personal learning, keep it simple. Start with the basics: A target market (there are 23,139 of ’em). Create your product. Get your web site and sales letter up. Get traffic.
Then, after you’ve done THOSE basics, you can layer on more advanced methods. I’m NOT saying don’t learn about more advanced stuff. All I’m saying is to keep your focus on doing the basics.
You’ve got 7 days to get out there and hunt down an exciting, specific, intriguing idea.
If this article intrigued or helped you in some way, report back to me on my blog: http://www.marlonsnews.com
Marlon Sanders
Marlon Sanders is the author of “The Info Product Dashboard.” If you want to create your own info products, go to: http://www.productdashboard.com
Marlon’s Marketing Minute Contents
This issue contains:
A. Who Else Wants 50% to 70% Front End AND Money On The Back End For Free?
B. Announcements from Marlon (Important)
C. Main Article: How To Create Money From Ideas In 7 Days
D. Services You Can Use
Brought to you by: Marlon Sanders – Publisher
Your Own Affiliate Program
http://www.affiliatedashboard.com
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