US Online Ad Spending to Reach $19.5 Billion in 2007 – eMarketer
Summary
The US online advertising spending will increase by 18.9% to reach $19.5 billion in 2007, according to eMarketer.
Details
eMarketer has provided the following data
– In 2007, Internet video advertising will increase by 89%
– US advertisers will spend $8.3 billion on paid search ads
– Total US ad spending will increase by a mere 3.2% in 2007
– In 2009, US marketers will spend $28.1 billion on online advertising
– In 2011, US marketers will spend $36.5 billion on online advertising.
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eMarketer is “The First Place to Look” for market research and trend analysis on Internet, e-business, online marketing, media and emerging technologies. eMarketer aggregates and analyzes information from over 2,800 sources, and brings it together in analyst reports, daily research articles and the most comprehensive database of e-business and online marketing statistics in the world.
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