Listrak, an email marketing solution provider, has released a new white paper: “How to Make your Email Campaigns More Relevant”. [White Paper]


Listrak, an email marketing solution provider, has released a new white paper: “How to Make your Email Campaigns More Relevant”.

The Listrak White Paper covers the following points:

* Build Credibility and Trust by Delivering the Right Information

* Segment the Database

* Use Customer Preferences to Drive Campaigns

* Be Consistent

* Test Formatting to Increase Deliverability

* Track Results.

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Listrak White Paper Download Page

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About Listrak

Listrak is an integrated, self service email campaign management solution that offers detailed management and analysis tools to companies seeking to simplify, synchronize and capitalize on their online marketing endeavors.