Listrak, an email marketing solution provider, has released a new white paper: “Email Marketing Pre-Flight Checklist”. [White Paper]


Listrak, an email marketing solution provider, has released a new white paper: “Email Marketing Pre-Flight Checklist”.

The Listrak White Paper covers the following points:

* Have Goals been Clearly Defined?

* Are Logistics in Place so the Campaign may Succeed?

* Are Tracking Tools Available?

* Has the List been Segmented and Reviewed for Errors?

* Has the Campaign Content been Reviewed?

* Does the Message have a Great Subject Line?

* Has the Email been Properly Designed?

* Has the Message been Tested through Spam Score?

* Has the Message been Tested in Different Email Clients?

* Does the Message Comply with the CAN-SPAM Act?

* Has the Correct Day and Time been Chosen to Send the Campaign?

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Listrak White Paper Download Page

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About Listrak

Listrak is an integrated, self service email campaign management solution that offers detailed management and analysis tools to companies seeking to simplify, synchronize and capitalize on their online marketing endeavors.