Read ‘DrNunley’s Marketing Tips’ ezine article titled “Make Your Web Site Deeper”. [eZine Article]


‘DrNunley’s Marketing Tips’ ezine article is reprinted here.

Make Your Web Site Deeper

Nielsen, the famous media ratings company, recently told us there has been a big change in the way people browse the Net.

In recent months people are surfing far fewer sites, but spending a lot more time on the sites they visit. You may have noticed this change in your own Internet use. I’ve seen it in mine.

Instead of finding big lists of web sites and hopping from one to another, I have a small list of favorites I visit often and explore extensively.

This may mean you need to design your web site in a different way. Add more content, more levels, and with additional detail. If someone wants to spend 20 minutes on your site, is there enough to keep them busy?

Frankly, this change in how customers use the web can be a very good thing. It is hard to make a sale when people are intent on getting to the next site. More time spent on your site means more of a commitment to buy.

It also means fewer sales abandoned at the shopping cart. Prospects don’t want to walk away empty-handed after spending a big chunk of their valuable time studying your site.

Promote BIG with Kevin’s All-Out Marketing Package. For one affordable price you get a press release with national media distribution, your own article sent to 20,000 ezines, ezine ads, and a page of expert sales copy for email or your web site. We write it all fresh from scratch! http://drnunley.com/123.htm
Reach Kevin at mailto:kevin@drnunley.com

*IMNewswatch would like to thank Dr. Kevin Nunley for granting permission to reprint this latest article.

About the Author

Kevin Nunley provides marketing advice and copy writing for businesses and organizations. Read all his money-saving marketing tips at http://DrNunley.com/. Reach him from his site via email.

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