‘Viacom to Google: Enough already’ – McCarthy’s Blog Post
Read Ken McCarthy’s latest ‘System Video Blog’ post titled “Viacom to Google: Enough already”. [Blog Post Reprint]
Ken McCarthy’s latest ‘System Video Blog’ post is reprinted here.

Viacom to Google: Enough already
Here’s how it works.
Google’s YouTube provides a service that lets people upload videos to their site for free hosting and download. YouTube has a warning on the home page that basically says “don’t post other people’s copyrighted material,” but, of course, people do.
Google is of the opinion that as long as it removes copyrighted material promptly when specifically asked, it’s in the clear. However, they had promised media owners that they were going to install a content monintoring service earlier this year to deal with the problem of pirated videos. They didn’t.
Viacom says there are over 100,000 clips on YouTube service that belong to them and these clips have generated 1.2 billion video streams. Meanwhile, Google collects the revenue from these views and does not share it with Viacom.
Viacom says “take them all off now and keep them off.”
I’ve got an opinion about this one, but what do you think?
Ken
P.S. I’ve taken the best of the original “how to” System Video Blog articles and put them into a convenient report format.
Free to System Video Blog readers and their friends.
http://www.internetvideomarketingletter.com
P.P.S. System 2007 is April 27 – 29 in Chicago. I haven’t started advertising yet and we’re more than half sold out. One of these days I’m going to get around to actually running a few promotions and I’m pretty sure we’ll sell the remaining seats pretty fast.
There’s an early bird offer in play – for now. Here it is:
http://www.TheSystemSeminar.com

Ken McCarthy
Ken McCarthy organized and sponsored the first conference ever held on the subject of the commercial potential of the World Wide Web. His company Amacord Inc., formerly E-Media, was one of the first Internet-based businesses in the world.
In addition to working with small and mid-sized business clients since 1993, McCarthy was a consultant to NEC’s Biglobe, the largest online service in Japan, from 1996 to 2001. His book The Internet Business Manual was the first book on web entrepreneurship published in that country. He is also credited by Hotwired magazine with being one of the people responsible for the development and popularization of the banner ad, one of the key underpinnings of commercial Internet publishing.

A graduate of Princeton University, McCarthy came to the Internet industry with a varied background which included technical consulting for two of New York’s top investment banks, lecturing on educational psychology at MIT, Columbia, and NYU, and founding and operating a number of small businesses, including one that helped produce an Academy Award winning documentary. Ken McCarthy is associated with the following blogs: Ken McCarthy’s Blog, System Video Blog and Internet Video Marketing Letter
*IMNewswatch would like to thank Ken McCarthy for granting permission to reprint the latest articles.
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