Coremetrics, a provider of on-demand web analytics and precision marketing solutions, has launched a new version of ‘Coremetrics Search’, a paid search management application.


Coremetrics, a provider of on-demand web analytics and precision marketing solutions, has launched a new version of ‘Coremetrics Search’, a paid search management application.

The new Coremetrics Search enables marketers to manage their search marketing programs from a single interface, according to Coremetrics.

Coremetrics Search – New Features

New features of Coremetrics Search include:

– Campaign Landing Page Report to enable marketers improve the relevance of paid search landing pages

– Keyword Zoom enables marketers to highlight their highest-performing keywords

– Automated Bid Management

– Support for the Yahoo! V2 online advertising platform.

John Squire, senior vice president, product strategy, and general manager, marketing services, Coremetrics, said: “Marketers want to focus their efforts on intelligent investment in the most relevant and lucrative paid search terms and dovetail those efforts with their natural search programs. Coremetrics Search instantly provides marketers with the insight they need to adjust spending on paid search campaigns quickly and easily”. [source]

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Coremetrics Press Release

About Coremetrics

Coremetrics is a provider of on-demand web analytics and precision marketing solutions, offering the industry’s only web analytics platform that captures and stores all customer and visitor clickstream activity to build LIVE (Lifetime Individual Visitor Experience) Profiles.