Read ‘DrNunley’s Marketing Tips’ ezine article titled “Separate Your Company From the Pack”. [eZine Article]


‘DrNunley’s Marketing Tips’ ezine article is reprinted here.

Separate Your Company From the Pack

There are hundreds of thousands of businesses out there, many of them may be just like yours. And each and every one of them are vying for publicity. So who’s going to get it? Who is going to stand out from the look-alikes to garner the press coverage?

Getting noticed centers around saying the right thing to the right person at the right time. How do you know when these right times will occur? You set them up!

What might your company do to be of interest to the press? What will spark a reader’s curiosity and make them read your story?

Here are a few things you can do to create right places and right times, where you can say the right thing to get publicity:

1. Speak in public
2. Take a stand on a controversial subject
3. Celebrate an anniversary
4. Invent and present an award
5. Hold a contest or host an event
6. Organize a tour of your business or a presentation / demonstration of your products

With a little imagination, you can tailor these and other hooks to create public appeal that attracts the press and their readers.

Kevin spent 21 years in radio and television, and knows how to get you covered in the media at low cost. See his PR tips at http://drnunley.com/release.htm
Reach Kevin at mailto:kevin@drnunley.com

*IMNewswatch would like to thank Dr. Kevin Nunley for granting permission to reprint this latest article.

About the Author

Kevin Nunley provides marketing advice and copy writing for businesses and organizations. Read all his money-saving marketing tips at http://DrNunley.com/. Reach him from his site via email.

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