Read Alice Seba’s article titled “Get to know them”. [Article Reprint]


Alice Seba’s article is reprinted here.

Get to know them

This week I want you to forget about yourself for a bit. This week’s lesson is all about your audience.

Do you know your audience? I mean really know them? You have to know as much as possible about the visitors you are selling to. You want them to feel that you are talking to them specifically with your copy.

Take the time to get to know as much about your audience as you can. Do your research by asking questions to help determine your visitors wants and needs. You can even request that they submit questions to you to learn more about their lifestyle. Visit the forums where they talk with others in your market. Learn about their problems, their interess and their passions.

The biggest thing you should know is what makes them click the buy button. What makes them go from reading your copy and saying; “That’s a cool product.” to saying, “Wow, I have to have this and right now!”

The more you connect and get to know your audience, the more specific you can be in reaching them. Once that happens, your research efforts will pay off again and again.

Take care,
Alice Seba
Your Partner in Online Success

P.S. Need more help with your copywriting and getting your potential customers to say, “YES!”

=> http://www.CopywritingSweetie.com

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Alice Seba is an information marketer that loves to help people create easy-to-manage high-profit information product businesses. Learn how you can stop working so hard and earning more at http://www.informationproductsweetie.com. Alice Seba shows others how to make the most of their article marketing by offering completely free Article Marketing Tips at http://www.ArticleMarketingSweetie.com

*IMNewswatch would like to thank Alice Seba for granting permission to reprint the articles.

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