JupiterResearch has released a new research report: “Mobile Marketing: The Carrier’s Path to the Pot of Gold”. [Research Report]


JupiterResearch has released a new research report: “Mobile Marketing: The Carrier’s Path to the Pot of Gold”.

“Mobile advertising and marketing offers wireless carriers an opportunity to generate more revenue from its subscribers in a time of limited to decreasing average revenue per user (ARPU)”, , according to JupiterResearch.

JupiterResearch Report – Key Questions

Key questions the “Mobile Marketing” report answers include:

– ‘What attitudes do mobile subscribers hold toward mobile marketing today?

– What role can wireless carriers play in growing consumer adoption of mobile marketing?

– What can wireless carriers do to capture a share of ad revenue on mobile devices?’.

Report Price: $750.00

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JupiterResearch Report: Mobile Marketing

About JupiterResearch

JupiterResearch provides research, analysis and advice, backed by proprietary data, to help companies profit from the impact of the Internet and emerging consumer technologies on their business.