The Search Engine Marketing Professional Organization has launched its first survey to estimate the size of European corporate spending on search engine marketing activities in Europe.


The Search Engine Marketing Professional Organization has launched its first survey to estimate the size of European corporate spending on search engine marketing activities in Europe.

The SEMPO survey is available for European search marketing professionals in English, French, German, Italian and Spanish.

SEMPO has invited the European search marketers to complete the survey by Friday, January 26, 2007.

SEMPO will provide the survey results on its Website.

Gord Hotchkiss, chairperson, SEMPO, said: “SEMPO’s European Working Group has been asking for the market data for years, so SEMPO was happy to make this a key research initiative for 2007. We see this as being the first step in establishing SEMPO as the source of information on the search marketing industry in Europe, as we’ve done in North America through our annual State of the Search Market Survey”. [source]

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About SEMPO

SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it.