NYTimes.com has relaunched its travel site. The new site provides increased page views, visitors and page views per visit, according to NYTimes.com.


NYTimes.com has relaunched its travel site.

The new site provides increased page views, visitors and page views per visit. The new features make travelers spend more time on the site. The site provides advertisers an new opportunity to reach more engaged audience, according to NYTimes.com.

With the new Travel site, the advertiser benefits include:

– Increased page views, visitors and page views per visit

– Increased stickiness with a motivated, engaged and affluent audience

– New transactional focus: booking capability and deals for hotels, flights and cruises

– More ad impressions and new sponsorship opportunities.

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NYTimes Press Release

About NYTimes

The New York Times is a media company with 2005 revenues of $3.4 billion. NYTimes includes The New York Times, the International Herald Tribune, The Boston Globe, 15 other daily newspapers, nine network-affiliated television stations, two New York City radio stations and 35 Web sites, including NYTimes.com, Boston.com and About.com.

 

 

 

 

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