Allyn Cutts’ ‘Amazing Marketing Strategies’ article titled “7 “Tried and True” Marketing Tips: Part 3” is reprinted here. [Article]


Allyn Cutts’ article is reprinted here.

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7 “Tried and True” Marketing Tips: Part 3

We’re ready to uncover the last two “tried and true” marketing tips. We’ve already talked about frequent buyer rewards, discounts, premiums, packaging, and prepaid sales.

Let’s explore the sixth tip.

Do you know anyone who doesn’t have a credit card or debit card? I only know of one… my eighty-year-old Grandmother. Nearly everyone who enters your business door (whether it’s a real door or virtual door) has access to one of these “easy pay” pieces of plastic. Why not take advantage of it?

Visa, Mastercard, American Express, Discover, and Diner’s Cards are everywhere. A key factor in boosting sales is to make the task of purchasing EASY for your potential customer. What could be easier than swiping a card? Make your business credit card friendly and watch your sales volume shoot upwards.

Our final tip is to implement a newsletter. I know… it sounds like a lot of work, right? Think about this… a monthly newsletter is one of the most powerful, and cost effective marketing strategies you’ll ever implement.

Here’s why:

o You’ll be able to give your clientele bits of useful information they’ll enjoy and appreciate.

o It’s the perfect opportunity to show them how much you know about your field.

o Your customers will get in a habit of reading your material, and look forward to your next issue.

o The constant exposure keeps you in front of your customers, and puts you on top of their consciousness.

o It’s a great opportunity to stimulate word-of- mouth advertising (which is, by the way, the most effective and least expensive advertising available).

o You set yourself up for the perfect advertising medium. Got a new product? It’s the perfect place to announce it.

Whether you’re a hair stylist or a veterinarian, you have valuable insights that you can pass on to your customers. You know how to pamper their tresses, or how to housebreak a puppy. Let your customers in on the secret, and discover just how much your knowledge will be appreciated… and how much it pays!

Stay tuned! Next time we’ll learn how to stimulate your customers’ desire for more.

Dedicated To Your Further Success.

All the best,

Allyn Cutts

PS To contact me via email, Click Here

Allyn Cutts

Allyn has spent over 24 years helping businesses like yours find new customers and increase sales to current customers. Allyn consults personally with clients to design and deliver offline and online direct marketing strategies that focus on metrics and measurable results. You can learn more about Allyn Cutts at http://AmazingMarketingStrategy.com or you can call 610.437.4106 between 10 AM and 4 PM Eastern Time Tuesdays and Thursdays

*IMNewswaatch would like to thank Allyn Cutts for granting permission to reprint the article.