John Jantsch’s latest ‘Duct Tape Marketing’ Blog post is titled “Is Your Advertising Too Passive?”. [Blog]


John Jantsch’s latest ‘Duct Tape Marketing’ Blog post is titled “Is Your Advertising Too Passive?”.

Jantsch says, “Most ads today don’t really ask the reader to do anything. They are too busy trying get them to pay attention and feel something.

The most effective advertising a small business can run is advertising that makes the reader take self-interested action”. Read the complete Post

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