‘Dynamic Keyword Insertion in Your URLs With Google AdWords’ – Brick’s Blog Post

Rusty Brick’s latest ‘Search Engine Roundtable’ Blog post is titled “Dynamic Keyword Insertion in Your URLs With Google AdWords”. [Blog]

Rusty Brick’s latest ‘Search Engine Roundtable’ Blog post is titled “Dynamic Keyword Insertion in Your URLs With Google AdWords”.

Brick says, “We have talked about the topic of dynamic keyword insertion plenty of times here. Basically, if you bid on hundreds of keywords, creating an ad that contained each keyword phrase you are bidding on, can take a long time. That is where dynamic keyword insertion comes into play. You tell the ad network to replace a parameter in your ad, normally [keyword], with the user’s search query, if your ad comes up”. Read the complete Post…

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