During the third quarter of 2006, 63% marketers have seen an average increase in their paid search revenue of 33%, according to DoubleClick Performics 50 Search Trend Report Q3 2006.


During the third quarter of 2006, 63% marketers have seen an average increase in their paid search revenue of 33%, according to DoubleClick Performics 50 Search Trend Report Q3 2006.

DoubleClick Data

DoubleClick has provided the following data:

– Three-quarters of the Performics 50 marketers increased their quarterly spending on paid search marketing by one-third in Q3 2006 over Q3 2005

– During Q3 2006, conversion rates increased by 4% over Q2 2006

– Total clicks increased 3% over Q2 2006.

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DoubleClick Performics 50 Search Trend Report Q3 2006

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