JupiterResearch has released a new research report: ‘Wireless Landscape 2006: What It Means to Marketers and Media Companies’.


JupiterResearch has released a new research report: ‘Wireless Landscape 2006: What It Means to Marketers and Media Companies’.

“Differences in wireless carrier network technologies, infrastructure, and business models-along with policies concerning advertising and subscriber access-are slowing adoption of the wireless medium by both marketers and media companies.” [JupiterResearch]

Key questions the ‘Wireless Landscape 2006’ report answers include:

– ‘Which wireless data services are mobile subscribers adopting and how does adoption vary by wireless service provider?

– How can media companies and advertisers execute mobile strategies in an evolving and complex wireless environment today?’.

Report Price: $750.00

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JupiterResearch Report: Wireless Landscape 2006

About JupiterResearch

JupiterResearch provides research, analysis and advice, backed by proprietary data, to help companies profit from the impact of the Internet and emerging consumer technologies on their business.