David Garfinkel’s latest ‘World Copywriting’ Blog post is titled “When You’re Looking for More Sales, The Little Things Mean Everything”. [Blog]


David Garfinkel’s latest ‘World Copywriting’ Blog post is titled “When You’re Looking for More Sales, The Little Things Mean Everything”.

Garfinkel says, “Browsing through the new Harry and David catalogue that arrived at my business mailbox last week, I was stunned by what a good job they do.

Of course it’s silly to be surprised. To stay in business 70 years selling pears through the mail, you gotta be good.

But I noticed little extra somethings here and there. Remember, I read everything, and I’m always evaluating copy and seeking ideas to use and to teach”. Read the complete Post…

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World Copywriting Blog