JupiterResearch has released a new research report: ‘E-mail Marketing Buyer’s Guide, 2006: E-mail Service Provider Evaluation’.


JupiterResearch has released a new research report: ‘E-mail Marketing Buyer’s Guide, 2006: E-mail Service Provider Evaluation’.

“JupiterResearch’s e-mail service provider (ESP) evaluation details the offerings of 28 vendors. JupiterResearch bases their overall value, suitability, and breadth on the distinct needs of three types of marketers (i.e., service-oriented, small-/midsize-business, large-enterprise).” [JupiterResearch]

Key questions the ‘E-mail Marketing Buyer’s Guide, 2006’ report answers include:

– ‘How have ESPs’ offerings matured during the past 12 months?

– What were major product developments among ESPs in 2006?

– Which changes should marketers and vendors anticipate during the coming year?’.

About JupiterResearch

JupiterResearch provides research, analysis and advice, backed by proprietary data, to help companies profit from the impact of the Internet and emerging consumer technologies on their business.

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JupiterResearch Report: E-mail Marketing Buyer’s Guide, 2006