‘Explode Your Sales With Other People’s Traffic’ – Edwards’ Article

Read Jim Edwards latest ‘I Gotta Tell You’ Blog article titled “Explode Your Sales With Other People’s Traffic”.

Jim Edwards latest ‘I Gotta Tell You’ Blog article is reprinted here.

Explode Your Sales With Other People’s Traffic

Ask virtually any website owner to name their #1 problem and invariably it comes back to one word – “Traffic!”

How do you get more traffic to your website without breaking the bank?

Well, the most immediate source for website traffic is actually quite simple and it’s called “OPT” – Other People’s Traffic.

Other people have the targeted website visitors you need right now – you just need to persuade them to funnel some of it your way.

Your mission is to find people who can refer you their traffic either for a flat fee, as a trade for services, for a commission, or on a pay-per-click basis.

The quickest way to find people to refer traffic is to take inventory of who you know (and who they know) that runs a site getting the targeted traffic you need.

Once you exhaust that list, go to the search engines and search using the keyword phrases that would bring the ideal prospects to your site.

Make a list of the websites that rank well in those searches and approach them about a traffic deal.

Try to work all your agreements on a per-sale basis first so you won’t have to pay any cash up front.

They get paid only after a sale is made and you have the money in your hand.

If they don’t want to work a deal on commission, then you should negotiate a pay-per-click deal.

This means you only pay when a visitor comes to your site.

However, make sure you closely track the visitors coming from the site so you can spot any funny business (click fraud) where the owner might try to inflate the actual click through numbers to increase their commissions.

You have 4 choices for funneling another site’s traffic to yours: endorsed mailings, hover ads, text links, and banners.

Endorsed mailings are the best way to funnel traffic from another site.

A well-written endorsement letter by a list owner or publisher with a good relationship with subscribers who can buy from you is worth its weight in gold.

An effective endorsed mailing can result in traffic, sales, and money in your pocket within minutes of sending it.

“Hover Ads” represent the next fastest way to funnel traffic to your site.

When used incorrectly, hover ads create an annoying distraction for web surfers.

Make sure your hover ads are relevant to exactly what visitors want by providing focused content (and only showing up once per session).

The next way to funnel traffic from other sites is trading or buying “Text Links” – which simply means you get someone else to link to your site from their site either by paying them or linking back to them from your site.

TIP: Make sure you negotiate a high profile spot for your link on the other person’s site so you get maximum opportunity for people to click through to you.

Banner ads are making a surge in the marketplace as a viable traffic source.

Don’t expect nearly the same click-through rate on a banner as for a text ad.

However, banners can result in traffic if you only buy them on a per-click basis or negotiate a very low cost per thousand impressions ($5-10 to start).

When negotiating with other websites to steer some or all of their traffic your way, make sure you create win-win scenarios that make them want to work with you.

Jim Edwards

Jim Edwards is a syndicated newspaper columnist and the co-author of an amazing new ebook that will teach you how to use fr^e articles to quickly drive thousands of targeted visitors to your website, affiliate links, or blogs…

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*IMNewswatch would like to thank Jim Edwards for granting permission to reprint this latest blog article.