‘So what is an affiliate anyway?’ – Moya’s Article
Read Cody Moya’s article titled “So what is an affiliate anyway?”.
Cody Moya’s article is reprinted here.
So what is an affiliate anyway?
Many people are discovering the power of affiliate marketing, and using that power to supplement or even replace their nine to five income. Many more people would like to jump into this exciting world but are unsure exactly what an affiliate campaign consists of.
When talking about affiliate programs, it helps to compare them to what happens in the traditional world of brick and mortar companies. In that familiar world, many large manufacturing companies and large product sellers use a network of salespeople and distributors to bring their products to all corners of the world.
For instance, a beverage manufacturer, instead of selling directly to their customers, sells their products through a series of distributors and salespeople. In turn, the members of this distribution and sales network enjoy a very good living by promoting the products made by others.
In essence, the affiliate programs found on the internet are distribution and sales efforts taken to the online world. The individual web sites take the place of the distributor and sales network, and these individuals are paid by the seller of the product when a sale is made.
It is easy to see why this arrangement is so popular, from the point of view of both the merchant and the owner of the web site. The merchant benefits from increased sales. At the same time, he or she does not have to pay for additional advertising, and the affiliate is only paid when a sale is made.
The web site owner benefits as well, since every sale he or she refers to the merchant means money in his or her pocket. The web site is up and running anyway, the visitors are already there. The only thing that has been added is the affiliate link, and that costs nothing to set up and is very easy to do.
One word about the affiliate link. The affiliate link is what makes this magic happen. It is how the merchant knows where their customers are coming from. When a customer visits the web site owner’s site, he or she will see an affiliate link to the merchant’s site. When the visitor clicks this link, the click through is logged by the merchant, and when a sale is made that is logged as well. The owner of the referring web site is then entitled to a percentage of the sale. In most cases, this percentage will be at least 20%, but in some cases it can be as much as 50% or even more of each sale. With these kinds of percentages, it is easy to see why this type of marketing is such a great way to make money online.
Affiliate programs are very popular, and one reason is that unlike other types of internet businesses there is no need to stock products, buy products or even have products. That is because instead of selling your own product, you are acting as a salesperson or a distributor for the products of others. This can make a huge difference to your profit margins and your bottom line. So if you’re not already familiar with the concept of affiliate marketing, why not check it out?
ABOUT THE AUTHOR:
Cody Moya writes about How to Earn As Affiliate in his Free Courses on Internet Marketing. You can sign up for his free Courses and get additional information at his website: http://FreeInternetMarketingCourses.com
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*IMNewswatch would like to thank Cody Moya for granting permission to reprint this article.
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