Read Cody Moya’s article titled “AdSense revenue and the importance of content”.


Cody Moya’s article is reprinted here.

AdSense revenue and the importance of content

There are many ways to make money on the internet, and smart web site owners have discovered that Google AdSense is one of the most powerful ways to derive income from the web sites they own. The key to success with AdSense, however, is web site traffic, and it can be quite difficult for owners of low traffic web sites to make significant amounts of money.

Boosting traffic is not always an easy process of course. There are millions of different web sites on the internet, all competing for the same limited number of web site visitors. Getting a particular web site noticed can be a daunting task, and in order to get any significant revenue it is nearly mandatory to achieve a high ranking in the most popular search engines. One of the most proven and most effective ways to boost that traffic is through the use of highly targeted and highly useful web site content.

Content is king on the internet, and it is especially important when it comes to generating revenue from Google AdSense. Google uses content to determine how to index the sites involved in the program and to determine which ads to serve. Having a variety of high quality content in place is one of the best ways to gather the most revenue from AdSense.

In addition, if first time visitors to your web site are rewarded with high quality and useful content, they are likely to bookmark your site and return later to see what you have to offer. Providing useful content is also a good way to spread the word about your site. If the content on your site is good enough, you may find it mentioned in blog postings, internet forums, chat rooms and social networking sites. This type of free advertising is invaluable and a great way to boost click through rates and AdSense revenues.

There are of course plenty of places to get good content and plenty of ways to proceed. One way to get that content, of course, is to write it on your own. This can be a good strategy for a small site or for those with the time to write, but it can be difficult to supply content on an ongoing basis to a large number of web sites. Another strategy is to hire a writer to write original content for you. This can be a good way to proceed, and many webmasters are using this strategy with great success. Article directories and similar sites can also be a good source of excellent content.

This content is important, since Google and other search engines use the content they find to help index the sites and determine which ads to serve there. In general it is a good idea to post content related to several different but related subjects and to post each subject on a separate page of the web site. This can allow different ads to be served on each page, and that in turn can maximize the earnings potential of the web site as a whole.

In addition, if the web site is focused on a niche market that is somewhat uncommon or not very popular, it may be a good idea to focus on a different niche, or to focus on a subject with a wider appeal. Advertisers to smaller niche markets tend not to pay as much for their ads as many others. It may be better to look around for those niche markets that pay a larger amount of money for the click throughs, and to focus on the highest paying keywords and phrases.

ABOUT THE AUTHOR:

Cody Moya writes about “Adsense Tips” in his free 25 parts course. You can sign up for his free “Adsense Tips” and get additional information at his website: http://FreeInternetMarketingCourses.com

*IMNewswatch would like to thank Cody Moya for granting permission to reprint this article.

 

 

 

 

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