Garfinkel’s Blog Post: Here’s an expensive magazine ad that ‘almost gets it’

David Garfinkel’s latest ‘World Copywriting’ Blog post is titled “Here’s an expensive magazine ad that almost gets it – let’s take a look and see what they might think they’re doing”.

David Garfinkel’s latest ‘World Copywriting’ Blog post is titled “Here’s an expensive magazine ad that almost gets it – let’s take a look and see what they might think they’re doing”.

Garfinkel says, “This ad got a couple things right, and oh-so-many things wrong.

It seems that the copywriter was starting out with an advertorial style profile ad.

The headline, “PEOPLE WHO MAKE GREAT COMPANIES WORK,” sounds like we’re going to learn something about great business leaders”. [source]

Link

Go to World Copywriting Blog to read the complete post.