Valiant’s Blog Post: What’s With All The Funky Punctuation In This Email

Michael Valiant’s latest ‘Shop Talk Blog’ post is titled “What’s With All The Funky Punctuation In This Email”.

Michael Valiant’s latest ‘Shop Talk Blog’ post is titled “What’s With All The Funky Punctuation In This Email”.

Valiant says, “When was the last time you received an email that contained something like:

Sa^vings, Pro^fits or Sp@m

Or perhaps:

F.REE, FR33, Fr*e, or Fre^e

When was the last time you sent out your own email with words like this to your list?

I can see some of you are shaking your heads ““ “No! Not me!” ““ And yet I can tell you from my perch atop the mountain of Spam and legitimate email I receive every day, there are too many people in email marketing doing this”. [source]

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Go to Shop Talk Blog to read the complete post.