eMarketer Study: IPTV to Reach 8.7 Million US Households by 2010
Internet Protocol TV will reach 8.7 million US households by 2010, according to eMarketer.
Internet Protocol TV will reach 8.7 million US households by 2010, according to eMarketer.
The following is the data provided by eMarketer:
– In 2005, there were 0.3 million US households with IPTV
– In 2005, IPTV penetration was 8%
– by 2010, IPTV penetration will be 16%.
Ben Macklin, Senior Analyst, eMarketer, said: “However, as part of a bundle of services, which includes broadband and fixed and mobile voice, the value of IPTV will be in its ability to reduce churn and to perhaps recoup some revenue lost to cable companies offering voice servicesâ€. [source]
About eMarketer
eMarketer is a provider of market research information related to the Internet, e-business, online marketing and emerging technologies.
Post Related Link
eMarketer Press Release
Comments are closed.
