YouTube’s web traffic increased 75% week-over-week, according to Nielson/NetRatings. YouTube had 12.8 million unique visitors in the week ending July 16, 2006.


YouTube’s web traffic increased 75% week-over-week, according to a study by Nielson/NetRatings.

YouTube had 12.8 million unique visitors in the week ending July 16, 2006, compared to 7.3 million during the previous week.

Additional key findings include:

– YouTube was the fastest growing web brand from January to June 2006.

– YouTube’s unique audience numbers increased 297% in June 2006, compared to January.

– The number of web pages viewed on YouTube has increased 515% to 724 million in June, compared to 117.6 million in January.

– The average time spent on the website has increased 64% to 28 minutes, compared to 17 minutes in January.

– Men are 20% more likely to visit YouTube than women.

Nielson/NetRatings is a provider of online advertising intelligence.

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