Research Report: Latin America Online

eMarketer has released a new research report: Latin America Online.

eMarketer has released a new research report: Latin America Online.

According to the report:

– Most Internet users in Latin America are younger than the population as a whole

– Online ad spending in Latin America will grow more rapidly than traditional advertising.

Key questions answered by the report include:

– ‘Why has Internet development been so slow in the region?

– What factors have changed?

– Which e-commerce categories will lead the growth?

– How will broadband adoption affect the rate of growth?

– What do Latin Americans do online now?

– How should marketers adapt to the different cultures?’

Latin America Online report price: $695.00

LINKS:

For more information on the report, click here.

To buy the report, click here.

To visit eMarketer website, click here.