Total investment into paid search marketing will reach to $4.9 billion in 2009, according to a report ‘Search Marketing Measurement: Evidence of Maturation in a Rapidly Evolving Market’ by JupiterResearch.


Total investment into paid search marketing will reach to $4.9 billion in 2009, according to a report ‘Search Marketing Measurement: Evidence of Maturation in a Rapidly Evolving Market’ by JupiterResearch.

Key findings of the report include:

– Total investment into paid search marketing will reach $4.9 in 2009

– Average keyword cost will reach to $0.47 in 2009

– More than one-third of companies are spending $50,000 per year on search marketing.

Key questions answered by the report include:

– ‘How are companies measuring the effects of search engine marketing (SEM)?

– What challenges exist for bid management and how might emerging technology mitigate these challenges?

– What effect does cookie deletion have on search marketing efforts?’

Search Marketing Measurement: Evidence of Maturation in a Rapidly Evolving Market report price: $750.00

LINKS:

For more information on the report, click here.

To buy the report, click here.

To visit JupiterResearch website, click here.