Godin’s Blog Post: SEO: Passive vs. Active

Seth Godin’s latest blog post is titled “SEO: Passive vs. Active”.

Seth Godin’s latest blog post is titled “SEO: Passive vs. Active”.

Godin says, “A lot of search engine optimization writing passes by my desk, and I don’t think I’ve ever seen a simple distinction made.

PASSIVE SEO is the idea that you can do things to your site (metatags, phrases, even the articles you choose to write) that will be warmly received by the search engines”. [source]

Link

Go to Seth Godin’s Blog to read the complete post.