Ewen Chia’s latest blog post is titled “Online Marketing Secret Part 22”. Chia’s secret number 22 is “Human nature tends towards the familiar”.


Ewen Chia’s latest blog post is titled “Online Marketing Secret Part 22”.

Chia’s secret number 22 is “Human nature tends towards the familiar”.

Chia says, “We want to buy from people we know. We want an opinion from an expert we trust. We will even translate loyalty and trust from one form of advisor, such as a paper like the Wall Street Journal, to the individual reporters who write for them, or, to a much lesser extent, the advertisements we find there”. [source]

Link

Go to Ewen Chia’s Blog.

 

 

 

 

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