WebSideStory has launched “˜Active Marketing Suite’ in Europe to enable marketers optimize online initiatives in web marketing.


WebSideStory has launched “˜Active Marketing Suite’ in Europe to enable marketers optimize online initiatives in web marketing.

Active Marketing Suite integrates:

– On-demand digital marketing applications

– Web analytics

– Site search

– Keyword bid management

– Web content management.

Phil Wainewright, a ZDNet columnist, said: “Today’s marketers are being challenged to optimise a much broader range of initiatives than ever before. The Active Marketing Suite fills that need by providing an integrated suite of applications, including web analytics, site search, keyword bid management and web content management”. [source]

To read the press release, click here.

For more information on the company, go to WebSideStory.

 

 

 

 

 

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