IAC/InterActive Launches Pronto
IAC/InterActive has launched Pronto, a comparison shopping service. Pronto is downloadable on the user’s PC.
IAC/InterActive has launched Pronto, a comparison shopping service.
Pronto is downloadable on the user’s PC.
The Pronto Help page says: “The Pronto service makes it easy for you to find the best deals on the web while shopping online. Whenever you shop for a product online, we automatically begin to search for the following:
“¢ Other merchants selling the same product so you can compare prices
“¢ Similar items
“¢ Merchant offers.” [Source]
Pronto allows a user to compare price and products online. Pronto also allows a user to track prices of a particular product and alerts users when the price of a product has dropped.
Pronto uses Message Toast to display messages as search results. The messages displayed are:
a) Price Comparison Message Toast: This message is displayed when Pronto has detected multiple vendors of the same product.
b) Similar Items Message Toast: This message is displayed when Pronto has detected similar products to the one being searched for.
c) Merchant Offer Message Toast: This message is displayed when Pronto has detected an offer made by a merchant on the product being searched for.
Users can also search for products directly from the Pronto application.
To download Pronto onto your PC, click here.
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