Kanoodle has launched BrightAds Cookies. BrightAds Cookies pays web publishers to distribute Kanoodle’s cookies.


Kanoodle has launched BrightAds Cookies. BrightAds Cookies pays web publishers to distribute Kanoodle’s cookies, irrelevant of whether they show Kanoodle’s ads on their site.

The website says “If you don’t want to run our listings, but still want to get paid for creating a great site, BrightAds cookies is for you.” [Source]

BrightAds is an attempt by Kannodle at increasing behavior targeted ads. When a user visits a site in the Kanoodle network, they download a cookie. The cookie assigns them to a behavioral segment based on the content of the site. These segments match with Kanoodle’s 7,500 ad categories.

The next time the same user visits one of the sites that serve Kanoodle’s behavior targeted ads, Kanoodle can target ads to the user based on the user’s past behaviour.

Other BrightAds partnership programs from Kanoodle include BrightAds Content and RSS and BrightAds Pops.

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