‘Mark Zuckerberg On Facebook Organic Reach: We Optimize For Users Not For Businesses’ – ‘Marketing Land’ Article
Martin Beck says, “Facebook CEO Mark Zuckerberg answered the question on every Facebook marketers’ mind today.
What happened to the organic reach on my Facebook Page?
His answer, during an hour-long Q&A With Mark live-streamed from the company’s Menlo Park headquarters, will sound familiar because Facebook has been giving a variation of the same answer all year.
That Facebook’s billion-plus community is sharing more, which means there’s more competition in the News Feed. The average user, Zuckerberg said, trotting out a well-used stat, could see 1,500 updates a day but only sees about 100. So a business Page aiming to make it into that 100″.
Mark Zuckerberg On Facebook Organic Reach: We Optimize For Users Not For Businesses
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