Your site can take advantage of trending information posted by highly-ranked authority sites. These sites are major influencers in your niche. They the have the pulse of the niches and determine what many people in the niche are interested in. If you identify the top sites in your niche and talk about the same things on your site that they talk about on theirs, you will be in the mainstream of the conversation people in your niche are having. Your relevance will grow, and your ranking in the search engines will, too. You can even curate some of their content to make sure you stay on the same track... [...]