Proper use of hashtags in social media can be fundamental to generating exposure and audience engagement. Hashtags on Twitter allow you to reach more people online who are interested in the products or services you offer. Blogging Wizard’s Kim Lochery has published ‘The Complete Guide To Twitter Hashtags’ to help you rightly employ hashtags in you marketing. On creating specific hashtags, Lpchery says, “The more specific your search term, the higher the chances you’ll find something you’re looking for. You wouldn’t trawl all of Google’s results for “cake” when... [...]