Watch Neil Patel’s latest video ‘The Larger the TAM The Easier it is Market’ explaining the Total Addressable Market and its marketing impact. He says, “The larger the TAM, the easier it is to market. Have you heard of the word TAM before? It stands for total addressable market. For example, the global healthcare market is a $2.5 trillion industry. That’s massive. On the flip side, the web analytics market is roughly $10.7 billion and that’s in 2026, according to Allied Market Research, and it’s not even 2026 yet. The reason I bring up web analytics is... [...]