TikTok saw a significant growth in social media domain last year. This platform continues to attract new users. To reach out the TikTok audience, you need to identify the population according to their age group and interests. Search Engine Watch’s Ronita Mohan has shared seven ways to use TikTok for your marketing. Mohan says, “Because of how new the app is as compared to the popular platforms of today, it’s difficult to define a TikTok strategy. However, there are a few methods of engagement that you can use on the platform that we will outline below. 1. Behind the... [...]