Video creator, Vu Binh Minh, came to realize that his whiteboard videos needed two factors to actually convert well: 1. The art had to be attractive 2. The way in which the on-screen drawing occurs has to look natural and easy to watch. The pen needs to move in a smooth, connected way. He (and his early clients) learned that only when both of these problems are solved will conversions be satisfactory. The on-screen drawing depends on how the SVG graphics used in the video were first designed. The video just follows what the artist did originally. Vu decided that when he had artwork drawn for him,... [...]