Paul Nicholls says he has been using solo ads for years to build his business.You may have had a bad experience buying solo ads from various vendors. You paid a lot of money and have little to show for it. Nicholls had the same problem at firstAfter spending hundreds of dollars (pounds, actually, since he is in England), he took a look at his buying strategy and decided to get smarter about what he was doing.He couldn’t find any quality training on how to do it, so he decided to become the expert, himself, through experimentation.He uncovered some techniques that started working for him,... [...]